Understanding Facebook’s New Timeline for Pages

There’s a good chance you’ve noticed that Facebook has changed to a new Timeline format. What you may not realize, though, is all of the changes that come with this new format. Today, I’m going to go over the changes so you’ll be able to get the most out of Facebook.

No Default Landing Pages

One of the biggest changes is users can’t use landing pages anymore. That means you can’t use “Like Gates” to get people to “Like” a page before they view it. You can still create tabs for your Facebook page using Pagemodo, Wildfire Interactive, or one of the other services, though. However, users will actually have to click on the tab since they’ll automatically go to your wall when they visit your page.

It’s important to note that the tabs are much more prominent on the new Timeline. Previously, your tabs and apps were on the left hand side of the page. They were hard to see, and most users probably ignored them. Now, though, the apps are prominently displayed with icons. These large icons can be arranged to your liking, and they really stand out to users. Because of that, you shouldn’t be too concerned about the absence of landing pages. While landing pages are gone, users will be able to visit all of your tabs easily, so you should get the same amount of traffic.

Option to Pin an Update to the Top of Your Page

While you can’t have a landing page with the new Timeline, you can still control what users see when they first visit your page. That’s because you can pin a status update to the top of the page. Once you do that, it will stay there for an entire week.

Thus, if you have a special announcement or a great offer, you can pin it to the top of the page, where it is sure to be seen.

This is easy to do. Simply create and post a status update. Then, go to the icon that looks like a pencil. Click on it and select “Pin to Top.”

Cover Photos

The new Timeline also allows users to add cover photos. A cover photo isn’t the same as the standard profile photo. Unlike the standard photos, cover photos take up the entire top of the Facebook page. That means they provide people with a great opportunity for marketing and branding.

It’s important to note that your cover photo cannot contain information about discounts or deals, prices for products or services you offer, or calls to action. Additionally, you can’t use the words “like” or “share.”

However, your photo can still be a powerful marketing tool. For example, you can use a picture of someone using your products, or post a picture of you at an industry event. The sky really is the limit when you choose your cover photo. Just remember it’s the first thing people will see when they visit your page, so be creative.

As you can see, Facebook’s new Timeline provides marketers with some exciting opportunities. Be sure to check out my special report below so you can utilize all of those features.


1. If you are not a member of my newsletter SIGN UP NOW (top right of page)
2. If you are not a member of my Live! Community JOIN NOW (just use the link at the top of the page)
4. Tweet this post (click button right above) and Like this post on Facebook (again button is right above)

Tags: , , ,

This entry was posted on Monday, June 4th, 2012 at 7:02 pm and is filed under Facebook Marketing Tips. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

86 Responses to “Understanding Facebook’s New Timeline for Pages”
  1. Thank you for this facebook tip, I am going to implement this today to drive more free traffic, thanks again Anthony.

  2. tanesha sharpe says:

    Hi anthony thank u so much for this. I havent made any money yet im not going to give up thank u for the information

  3. Maurice says:

    Hey Anthony, just want to say thanks for the valuable information you continue to provide us with. Please know that it is much appreciated.


  4. Clarence says:

    Thanks for the great inside information Anthony

  5. very informative, thank you…

  6. Petronella says:

    Hi Anthony!
    I’ve transfered my new domain name to affiliate marketers today.
    Will watch your marketing videos asap.

    I’m not new on facebook – my name is liefie.boyens and I’ve started to add Destiny International Incorporation, our Non-profit Organization to it as well.
    Can’t wait to hear more about marketing on facebook.

    Thanks for all your training videos, etc.

    God bless!


  7. Corinne says:

    Thanks for the quick overview of the new FB page layout!

    Another good tip is to personalize the image of your tabs. You don’t have to settle for the default image FB gives a tab, you can replace it with one of your own – another way to engage and draw your reader to that tab.

  8. Great information to help.

  9. Peter Coe says:

    Thanks for the update, so much to learn still! As changes are occurring everyday, keep up the good work that you do!

  10. Aurelia Wood says:

    N eed to learn how to use Facebook for Real Estate.

  11. James says:

    Thanks Anthony,

    Since I started the “Success With Anthony” program I haven’t had time to open it every day.

    Thanks again,


  12. Ruth Santos says:

    Thank you, Anthony. You are trying to help us get out of the pit and start earning in order to help our fellow man. Ray!
    I can’t ever listen to your teleconferences because of the LD charges. But I do enjoy your sticking with me to continue to send messages to help me.

    Again, I appreciate you!

  13. Gaye Noland says:

    Wow great new information, thanks for sharing.

  14. Some more great tips , thanks Anthony . Although the changeover to timeline seems daunting it may well turn out to be a better page . These tips will help us all to take advantage of the changes in a positive way .

  15. Wow I didn’t realize that this stuff was available thanks for the info good as usual

  16. Vikki says:

    I am very glad to finally be able to read your blog post. I have been having a lot of trouble viewing that videos so thanks for adding one to read. Good info!

  17. Deb Herber says:

    Thanks, Anthony, for this update on Facebooks’ new Timeline!

  18. STANTON HUEY says:

    Thank you Mr. Morrison.


    Stanton Huey

  19. Larry Mingo says:

    Good info Anthony,Thank you.

  20. Frederick Gainforth says:

    How do I identify my website on Face Book?

  21. Marina C says:

    No time to do this.

  22. David says:

    Thank you Anthony, every tip helps.

  23. Wonderful. I am glad you set this up in this way.

  24. Very good advice. I will sign up for it.
    Thanks for telling us about it.

  25. nanci m pritchard says:

    great; I look fwd to learning more of what all this means, and how to incorporate it; thank you; np

  26. dennis says:

    thanks for the heads up

  27. Hui says:

    Thank you Anthony for the information. It was very kind of you for doing that.

  28. Todd Joseph says:

    I am very interested in succeeding with your program.

  29. Jo ann Edwards says:


  30. Kong Sourivong says:

    Dear Anthony, Yes, I am happy, I am going to learn I never learn before, I am going to get the result I never get before, a specially get to know you and your brother Adrian Morrison.

    Thank you.

    Kong Sourivong

  31. John Test says:

    Thanks again, Anthony, for these valuable tips to use the new style of Facebook. I’ll apply them to my page ASAP.

  32. Stanley Ramstead says:

    I’m so glad you are doing some posting or blogging to inform us. I live in the foothills and have dialup, and cannot yet afford something faster. I really can’t watch your web training videos. It takes for ever to download. For me this is a big help.

    Thank you, stan

  33. herbert says:

    ok thank i’m about to try to put this all this together i have to really scew my head on tight to control my mind from running

  34. Keri says:

    I sell marykay but not doing good at all. How can I put that as my cover photo?
    Thank You,

  35. thank you for your hard work to keep your followers informed

  36. Paulinw Anderson says:

    Ihave your books and everything but I need help getting ads I have numerouse targets to do what u do but I do not kno how to use mu web page …sorry

  37. I need more information.

  38. j lee says:

    thanks a lot!
    it is very useful info.

  39. Masuma says:

    Hi Anthony. I find the new facebook timeline feature quite confusing. This was quite good. Please keep similar info. coming. Thanks.

  40. lorne says:

    Thank you, Anthony

  41. Kim says:

    Wow..that was so cool. Very interesting. I really did not know that facebook made it better.

  42. Tony says:

    this is a good idea it seems rechable.

  43. Janet says:

    Thanks – some of this info is helpful to me but, a lot of it is still Greek to me.

  44. Muriel says:

    I’m a newbie on the computer and still learning. Thanks for the info! Have lots of ideas, just not sure how to use them yet!

  45. Janet says:

    Thanks – some of the info is helpful but a lot of it is still
    Greek to me.

  46. Jeri Morgan says:

    Thanks Anthony.More interesting facts, I will certainly rea the info you have provided,.

  47. lourdes says:

    Thanks for the update that was great news.

  48. Ann Matthew says:

    Hi Anthony,
    Well, I am going to have to process this info. I LIKED THE LANDING PAGES. ARE THEY GONE? Did I misunderstand you? I will have to
    Think about how I WANT A COVER PICTURE to work for me. I LIKE PINTEREST. THAT is really neat. Thanks for the update & info.

  49. Nice work thanks for the info

  50. As you’ve often said, the internet doesn’t stand still. Thanks for the update, I’ll certainly try putting this to use soon. Again, thanks.

  51. Beverly Klahn says:

    Great information. Thank you.

  52. Dennis Ward says:


    Thanks for sending this to me about Timeline. This is sure to help me!


  53. Robert Walker says:

    Thanks Anthony, this is very helpful to better understand FB changes and the impact to affiliate marketing.

  54. Michael says:

    Good information Anthony. Thanks for the heads up.

  55. erum says:

    HI Anthony, Very informative… I like your approach and the way you explained. Thanks and have a good day..

  56. Ken Gibson says:

    Can you and should you create a separate Facebook account for ones’ business, or both if possible? If so are there special ones just for businesses? How does this work? Who should i become fans of and why?

  57. winston says:

    anthony this winston thanks for the information given. please help me with some products on my website. winstondennis.com

  58. Teresa Belcher says:

    Thanks again Anthony

  59. Thank you it is very helpful.

  60. good information, Ilike the ideal for using yord photo for products.

  61. I’m currently utilizing timeline on my facebook page(s) and I think it’s a great as well, tangible feature that organize, save time in searching and over viewing processed data. This is a resourceful message that you (Anthony) sent about facebook timeline.

  62. Corky L. Chavers says:

    Still trying to catch up on my e-mails. Using public computer at library. Mine will be working soon….keep sending info.



  63. Dorlyn says:

    Thank you, I found this very informative.

  64. Hello Anthony
    Great info. I can use immediately. Sorry I’ve got to go.

  65. Marie Gertz says:

    Very good Info! Thanks Anthony

  66. Anton Sylvester says:

    Thank you for the helpful update

  67. Esther Gales says:

    This is great, can’t wait to get started.

  68. Bruce Morris says:

    Thanks anthony for that info because it cuts time not having to create a landing page to advertise.

  69. Bruce Frazer says:

    I actually prefer the new timeline. Way more options with the “Tab” and “Like” in with the Timeline. there is a whole world there because with each TAB you can put a whole website on each TAB….I Love it

  70. Steve Price says:

    As usually. you are on top of the newest and latest info/updates. Thxs for sharing this info with us.

  71. sudha says:


  72. Natalie Lee says:

    Looking forward to implementing new (allowed) marketing on Facebook’s Timeline. Thanks for the info!

  73. Thank you Always useful information

  74. Dianne Yeager says:

    I have seen enough of your training to know the value of Facebook and the other Social media (thanks to Adrian). I am learning so much that it is difficult for me know what is Step 1.

  75. Elena says:

    Very innovative tip, even though I have noticed something about it, now that you mention sounds more like real.

  76. Luis A. Deleza says:

    Hello Professor Anthony, thanks for the tip! It is more knowledge to add to this bussiness. We learn something new everyday. GOD SPEED! your student—Luis,

  77. Emil says:

    Anthony,thanks for the great information. It seems to hear it easy but when come to get it work i’m always stuck. Anyway, you have done a great job.

  78. Muriel says:

    Thank you for all the good info! Me, I’m just feeling a little overwhelmed with it all. I’m learning a “new” foreign language. I have your books and some tapes. It’s trying to make it all work. Step by step – “small steps can lead to success.”

  79. robert says:

    Once again, Thank You Anthony!!!
    I haven’t had much time for FB since I started your courses.
    To busy learning matl.
    Keep it coming !!

  80. Marcia Brown says:

    Thanks again for another great blog post!

  81. Emily j says:

    Thanks again, you are a big part of my life.

  82. Great to know! Thanks Anthony.

  83. David Cox says:

    Thanks, Anthony! You always teach me something new and valuable!

  84. Thomas Longerbone says:

    Great Information about Facebook

Leave a Reply