January 3rd, 2012 posted by admin in Affiliate Marketing, Blogging
Are you the best Affiliate Marketer you can be? Sure, you have a few sites up and running and you are making a little money, but are you taking all the steps necessary to become the best? Affiliate Marketing is not a get rich quick scheme. It is a business that needs to be cultivated to continue bringing in revenue. While Affiliate Marketing can be a good way to generate revenue to your website, using the tips below can ensure you have a solid foundation that you can build your business on for years to come.
Get to Know Your Customers
One of the biggest mistakes I see with newbie Affiliate Marketers is jumping right in and trying to sell products immediately. How can you sell products to your audience when you do not know what they are interested in? Take some time and get to know your audience. Your first step should be asking yourself, “Why are people visiting my site?” Once you know what they are interested in, you can brainstorm and tailor products that fill their needs. For example, if you create a site that is dedicated to pet information, you can sell them pet training books, dog collars or treat recipes. Your site should fill all your audience’s needs from information to products.
Make Sure Your Customer Have Trust in You
Customers are more likely to purchase products from people they trust. Gaining that trust can take time, but it is necessary if you are going to have a successful business. There are several ways that you can build this trust. One of the easiest ways is through social marketing. Facebook gives you the perfect opportunity to create a relationship with your customers. Spend some time every day responding to your posts with relevant information. Engage your visitors and get them thinking of you as a friend instead of a salesman.
You also want to make sure that selling products is not the main focus of your site. Sure, you want to sell products, but you should use your site to give them relevant information that coincides with the products you are selling. You want to provide your readers with great content that will keep them coming back for more. Once you have their attention, you can share a product that you have found helpful.
Choose Products Wisely
You have thousands of products to choose from. There is no reason that you should try selling products that you do not have a passion in and back 100%. Take your time when choosing your products. It will take time for you to choose a group of products that work well together and suit the needs of your client. Try several products, but do not be afraid to switch to new products if you see they are not converting. Your site is not set in stone. You will have to make changes to products, banners and link ads until you find the combination that works for your audience.
Likewise, you do not want to try to sell products that are not related to your niche. One wrong placed product can lose the trust that you have spent so long trying to gain. When choosing products ask yourself, “Is this something my readers need?” The products you choose should add relevant value to your site.
Becoming a successful Affiliate Marketer is not brain surgery. However, there are steps that you need to follow if you are going to keep your audience coming back for more. The most important tip I can give you is to take the time necessary to engage your followers. Just because you are working from home, it does not mean that you don’t have to work every day. You need to post articles, respond to questions and engage your audience if you are going to see product conversions.
I’ve also put together a nice report to help you profit from picking the hottest offers in affiliate marketing to promote. You of course get this report COMPLETELY FREE because you are one of my loyal subscribers and students. Here ya go…
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December 27th, 2011 posted by admin in Affiliate Marketing, Blogging
Becoming a successful affiliate marketer is as simple as keeping readers coming back for more. If you do not have the customers, you will not make sales. It can be easy to get them to your site the first time, but are you giving them a compelling reason to continue visiting your site? Following these few simple steps can help you create a site that will keep your visitors engaged and coming back to see what you have to say, and sell.
Keep Up To Date Content
Your readers are not coming to your site to just purchase products. They return for the information that you provide them. You need to make sure that the content on your site is continually updated to include the most relevant information. Your goal is to sell products; however, if you do not keep your readers engaged, you will have no one to sell to. I like to create articles and videos that are released two to three times a week. This way, readers are more likely to visit my sites to read the new content.
You also want to make sure the articles and videos you post are not solely to sell products. For example, if you have niche site for the latest version of a video game, create articles that explain the focus of the game, walkthroughs for tough levels and the latest buzz on the game. You can also include videos of upcoming games and give links for them to pre-order.
Continue Your Education
Affiliate Marketing is always changing. You need to keep up with the latest trends if you are going to stay on top of your game. Do not think that because you have a successful site you will stay there. New sites are created every day and they are looking to take over your top spot. If you are going to stay on top of the game, you need to keep up with the Joneses and learn all of the new techniques.
One of the best ways to stay on top is to take internet marketing courses. You can find courses that cover every aspect of internet marketing. Watch every free course that you can find. Find marketing gurus that over free video blogs with useful information. Visit these blogs frequently and watch each blog post. You may even want to sign up for a paid course to get the most relevant information. You can find courses on every topic imaginable from market training and strategies to SEO practices and site creation. Remember, your site is only as good as the information you provide. You should have the most up to date information at your disposal.
Watch Out for the Latest, Greatest Products
I cannot stress this enough, your Affiliate Marketing success is only as good as the products you sell. You can try till the end of time to sell products, but if your customer base is not looking for the product, you will not succeed. You have thousands of products at your disposal through sites like Clickbank, Commission Junction and Linkshare, just to name a few. Make sure the products you are offering are sellable. This can be time consuming. It is a trial and error game. Do not be afraid to change products multiple times until you find a combination that works for your audience. Changing products will also give your audience an added reason to visit your site. Even if they have purchased a product from you, they will continue to visit to see the latest jewel you have to offer.
The Affiliate Marketing industry is growing and projection see it growing exponentially in the near future. This means that you will have even more competition for your audience. The key to success is to keep your customers engaged. Following these simple steps can give you the advantage you will need to keep them coming back for more.
I’ve also put together a nice report to help you profit from picking the hottest offers in affiliate marketing to promote. You of course get this report COMPLETELY FREE because you are one of my loyal subscribers and students. Here ya go…
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December 20th, 2011 posted by admin in Affiliate Marketing, Blogging
We are in the midst of the holiday season. It is the most shopped season of the year. Is your site holiday ready? You know people will be shopping. You need to make sure they are buying from you. If you make a few simple changes and follow these steps, you can cash in on the holiday shopping rush.
Offer Free Incentives and Sales
One of the biggest turn off for online shoppers is shipping. In fact, over 70% of shoppers will not buy a product because of the cost of shipping. A good way to cash in on holiday shopping is to offer free shipping. Most affiliate programs like Amazon Affiliates or Commission Junction offer products with free shipping for the holidays. Take advantage of their generosity and pass it on to your customers.
Most shoppers also have several gifts to buy this holiday season. They are always looking for the best price they can get. Look for holiday deals that your readers will appreciate. Something as simple as 10% off can mean the difference between a sale or a pass.
Change Your Products to Suit the Holiday
Product needs change with holiday seasons and your products should change to reflect the season. Christmas will bring higher toy and electronic sales. Halloween shows an increase in costumes and decorations. Before each holiday do your research to make sure you are selling the products that are in high demand. With a simple web search you can find the best products to sell each season. Before the holiday gets here, check out these sites to see what products you should be selling:
- Ebay Pulse
- Amazon Best Sellers
- About.com Editor’s Picks
- Amazon Holiday Toy List
- Google Trends
- Yahoo Trending Now
Create Review Posts
One of the best ways to generate sales is to review products. Online customers do not have the luxury of holding your products in their hands before making a purchase. Write posts that review several products in your niche. You can include links to your products in each review. The more information you give your customers, the more likely you are to make a sale.
Make Buying Easy on Your Customers
The holiday season is hectic. Take some time to make your site user friendly and you can increase sales. Include links to your products on your site’s main page. Don’t make them have to search for the product they want to purchase. You can also include helpful information like the last day to order and get their product on time. The easier you make your site to navigate for your customers the best.
The holiday season should mean increased sales to your site. People are busy shopping and you want to get in on the holiday rush. With these few simple steps, you can ensure that your sales skyrocket this holiday season.
I’ve also put together a nice report to help you profit from the Holiday trends in affiliate marketing. You of course get this report COMPLETELY FREE because you are one of my loyal subscribers and students. Here ya go…
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November 27th, 2011 posted by admin in Affiliate Marketing, Google+ Marketing Tips, Internet Marketing
Social networking is always changing. At one time, MySpace ruled supreme. Since then, Facebook and Twitter have both risen to the top. Now, there’s a new social networking in the mix. It’s called Google+ and it’s a great way to promote your business.
What is Google+?
On the surface, Google+ is a traditional social network. It has a stream that people can use to read posts from other users, and you can create status updates to share with others. However, once you dig a little deeper, you will realize that Google+ is rich with features.
The main features are:
Circles
Whenever you follow someone on Google+, you put the person into a circle. Then, you can create custom messages for each of your circles.
When you open your account, you will have circles for:
- Friends
- Family
- Acquaintances
- Following
Additionally, you can create custom circles. For instance, you can create a “Customers” circle and drop people into it once they make a purchase. You can also create an “Engaged Followers” circle and drop people in if they comment on a lot of your posts. These are just a couple of your options. Basically, you can create any type of circle you want.
Once you make your circles, you can create custom messages for each circle. For instance, you can create a message for your “Customers” circle where you try to sell them a product related to their original purchase. This will help you upsell and cross sell products.
As you can see, Circles are a great way to segment your following and send targeted messages to your followers.
Hangouts
Hangouts are video chats. All that you need is a webcam and you can connect with up to nine followers at one time. Additionally, Google+ is about to unveil Hangouts on Air. Once it’s rolled out to the public, you will be able to have as many people as you want in a hangout. However, only ten people can actively participate.
Hangouts are a great way to connect with your audience and make more sales. For instance, you can have a hangout to announce a new product. At the end of the hangout, you can tell people how to buy the product.
You can also demonstrate products, hold question and answer sessions, introduce contest, and more.
Creating a Google+ Business Page
If you want to create a Google+ page, go to http://www.google.com/+/business/ and click “Create your Google+ Page.” Then, you will need to fill out a form. Once you are finished, you will be able to get started with Google+.
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November 2nd, 2011 posted by admin in Affiliate Marketing
Most busiess owners and affiliate marketers handle Twitter with kid gloves. They aren’t quite sure how the microblogging site works, so they make mistakes out of fear and confusion. I’m giong to go over some of the common Twitter mistakes so you can begin to get more out of the site.
Mistake #1 – Missuse of Hashtags
Hashtags are used to file posts into categories. For instance, if you posted a Tweet about internet marketing, you could write:
Use anchor text in your articles #internet marketing
This would show people that the tweet falls into the internet marketing category.
Hashtags are a great feature, but most new Twitter users misuse them. They either overuse them or underuse them. Use hashtags from time to time, but don’t include a hashtag in every post. If you do that, your readers will start to tune them out.
Mistake #2 – Overselling in Tweets
Twitter is a great tool for businesses, but business owners should never shove products down people’s throats. Instead of creating tweets that say “buy this product,” write blog posts that mentions products, along with other important information. Tweet a link to the blog post. Your followers will feel like they are receiving something of value, and you won’t look like you’re spamming anyone.
Mistake #3 - Having One Sided Conversations
When used correctly, you can use Twitter to engage your followers and encourage conversations. Use retweets and mentions, and ask your followers questions All of these things will keep your readers interested and enaged, so they will take the time to read your tweets when they show up in their feeds.
The fewer mistakes you make, the happier your followers will be. The happier your followers are, the more products they will purchase from you.
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September 27th, 2011 posted by admin in Affiliate Marketing
If you are reading this post, you have taken the first step in your affiliate marketing career. Affiliate marketing is by no means a get rich quick scheme. However, with a little time and effort, you can begin making money from home. All you need is a little understanding of the Affiliate Marketing process.
1. Know Your Target Market
The single most important step you can take when beginning an affiliate marketing campaign is to know your target audience. When you know your market, you can cut advertising costs and streamline your site to appeal to your market. Most advertising sites give you the option to highly target your ads to a specific demographic. When you know your target market, you can take advantage of this and create ads that will reach potential customers.
2. Be Trustworthy and Helpful
If you are going to keep the trust of your customers and make sales, you need to be seen as an expert in your niche. Customers are more likely to purchase products from you if they feel you are an expert in your field. Gaining respect in your niche can be as simple as setting up a Facebook Fanpage or starting a blog. Give your fans useful information on the products in your niche. Answer their questions and let them know that you are there for them. When they trust you, they are more likely to take your advice and purchase products from you.
3. Select Your Products Carefully
You may feel overwhelmed when you first open Click Bank. After all, you have several thousand products from which to choose. It can be very confusing. Take your time and research the products that interest you. It is important to choose products that you have an interest in. When choosing products, you have three choices; One-Time Sales, Residual Income Products and Lifetime Commissions.
One-time sales are often products such as eBooks or One-Time purchase programs. With One-Time sales, you will receive a commission for the sale of the product. Once the product is purchased, you receive no further commissions.
Residual Income Products provide continued income as long as a customer continues to use a service or site membership. These include memberships to sites or services. As long as the membership is in good standing, you will receive payments.
Lifetime Commissions provide continues commissions after the initial sale. You will find Lifetime Commissions with storefronts. With this type of affiliate marketing, each time a customer you bring to the site returns and makes a purchase, you will receive a commission on the sale.
4. Do Not Be Afraid to Switch Affiliate Programs
There are millions of products offered from several different affiliate sites. Do not be afraid to switch the products you market or the programs you are using. If you find that Click Bank does not have the product you want to market, try other programs like Linkshare or Commission Junction. Likewise, if you find that a product is not converting, simply switch products. However, if you choose to switch products, remember to stay in your niche. Your site, blog, social media pages and customer base are targeted for your niche. You need to continue offering products that appeal to their interests.
5. Constantly Change Content
With all the information readily available on the internet, it is hard to keep the interest of your readers. You need to constantly update the content on your site, blog and social media pages. If you find you do not have the time to write blog posts and articles, hire a freelancer to write content for you. Facebook and Twitter accounts need constant new feeds in order to stay relevant and keep fans interests. You will want to post to your wall several times a day. Try running a contest or posting pictures and videos to your wall and encourage your friends and followers to tag the images or re-tweet the content. This will give you a steady stream of content and keep visitors coming to your page.
6. Practice Patience
Successful affiliate programs are not created overnight. They take time. You will not begin making loads of money the instant your site goes live. It can take months for your affiliate program to gain steam and begin bringing in money. This does not mean that your program is not successful. It takes time to gain the trust of your members. They will be giving you their money for products and services and they are more likely to purchase products from you when they feel they know you.
Making money with Affiliate Marketing can be easy if you are willing to put the time into your business. Creating your site and generating visitors is the first step in making money. Take your time. Work on your business daily. With as little as 15 minutes a day, you can be the owner of a successful Affiliate Marketing business.
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September 19th, 2011 posted by admin in Affiliate Marketing
Everyone can be an affiliate marketer. Not everyone can be a successful internet marketer. It takes a lot of work to generate sales. You can’t simply put up a page and expect to start making money. The good news is, with a few tips and a little work; you can be successful and make money from home.
Tip 1 – Size Up Your Merchants
You are only as good as the products you are trying to sell. The products you are selling at only as good as the merchants offering them. You have your choice from thousands of products. Take your time and make sure the merchant you are dealing with is reputable. It is not always the best practice to choose the products that offer the highest commission. Most affiliates choose products based on who pays the highest commissions. This is not always the best practice. When deciding on products, you need to look for merchants that have a good reputation and offer quality products. You also want to look at their sell through rate to find merchants whose products convert easily.
Tip 2 – Find Your Niche
Let’s face it; there are millions of products you can sell. In order to make a sale however, you need to get customers to your site. If you have a site that sells everything from acne cream to xylophone lessons, you will have a hard time getting visitors (and customers) to your site. When you choose a niche, you have a better opportunity to become an expert on your products. When you are perceived as an expert, customers will look to you for advice.
Choosing a niche does not mean that you will only sell one product. You can sell several products that are associated with your niche. For example, if you choose the weight loss niche, you can offer exercise plans, supplements and exercise equipment. Just make sure all of your products fall into your niche.
Tip 3 – Check Your Statistics Frequently
If you are going to be a successful Affiliate Marketer, you need to keep track of your statistics. You need to know if the products you are promoting are selling. Once again, you have unlimited products to choose from. Not every product will sell well. Check you affiliate site daily to see which products are selling. If a product is not performing well, do not be scared to switch products. Statistics are your roadmap to success. Watch it closely and let your business change directions when necessary.
Tip 4 – Use Original Content
One of the biggest mistakes bloggers make is posting duplicate content. Sure, you can find free content for your site from article sites. I do not recommend you use these articles. It is a quick and easy way to get content for your site, but you will be penalized. Search engines scan your site and look for duplicate content. If they find duplicate content on your site, they will move you down the search engine rankings. Additionally, you want to be an expert in your field. When people visit your site, they want original content, not articles that are floating on sites throughout the internet. If you do not have time to write original articles, hire a freelancer to write articles for you. This will ensure you have constantly updated content that is only found on your site.
Tip 5 – Change is a Good Thing
If your site is going to be found, you need to not only rank high on search engines, you need to keep a high ranking. In order to do this, you site needs to continuously evolve. Google searches your site weekly. If your site does not change, the spyders do not search your sight as often and you will drop in the rankings. Likewise, if you do not change your site frequently, visitors will become bored and stop visiting your site. You want to keep your readers interest. Making small changes will keep them coming back to see what is new. This can be as simple as changing articles or running specials. When you change the content on your site, you will keep the readers and the search engines coming back for more.
Succeeding in Affiliate marketing is not as simple as having a website. Anyone can have a web site. You need to work each day to make sure that your business evolves. Use these tips and you can achieve success in Affiliate Marketing.
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May 27th, 2011 posted by MarketingExpert in Affiliate Marketing, Internet Marketing
Our $50 winner this week is Betty Todd says: May 21, 2011 at 11:55 am (Edit) Thank You Anthony! This was great information! I can’t wait to get my Website completed and published… I will certainly give this a try! Thanks again! Congrats Betty! Send me an email with your information and we’ll get your $50 gift card on the way!
When you sell several types of products, it’s time consuming to write ads for each product. Fortunately, dynamic keyword insertion can cut down on the time it takes to create ads. Additionally, it will help you display highly targeted ads to users.
What is Dynamic Keyword Insertion?
Dynamic keyword insertion is the process of having your pay-per-click (PPC) or pay-per-impression (CPM) provider (i.e. AdWords, Microsoft AdCenter, etc) insert specific keywords into an ad for you. You will leave a place for the keyword, and the system will automatically fill it in with the appropriate word.
In order to understand this, let’s look at an example.
Assume you sell office furniture. You create an ad that says:
This ad is generic. It only advertises office furniture. There are lots of different kinds of office furniture out there, so people who are looking for a specific type probably won’t click on your ad.
You can use dynamic keyword insertion to make the ad more specific. In order to do this, you will need to replace “office furniture” with a dynamic keyword. Thus, you would have:
Then you would set up your dynamic keywords. In this example, you would choose types of office furniture. For instance, let’s say you sell:
- Office desks
- Office chairs
- Conference tables
Thus, your dynamic keywords would be:
- Office desks
- Office chairs
- Conference tables
Then, if someone came online and searched for “office desks,” the dynamic key phrase “office desks” would be inserted into the ad. Thus, the ad would say:
Since the person specially searched for office desks, he will be interested in your ad.
As you can see, dynamic keyword insertion can save you time and help you create highly targeted ads. Go through your CPM and PPC campaigns and see if dynamic keywords can spice up your ads and help with conversions.
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April 29th, 2011 posted by MarketingExpert in Affiliate Marketing, E-Commerce, Facebook Marketing Tips, Internet Marketing
This weeks $50 Winner is: Renaldo miller says: April 24, 2011 at 12:24 pm (Edit) Hey Anthony it as being a while but I am still here some of us need more help than some but thank God you are for all of us please keep doing what you are doing you are a blessing your information is all ways Excellent…….Renaldo email me your info so I can send out your card!
Pay-per-click and cost-per-impression advertising are two great ways to generate traffic to your website. When you use PPC or CPM services, you have to write an advertisement. People who click on the ad are directed to your website, where they can make a purchase. If you want to get lots of people to click on your ad, you need to include a powerful call to action in the copy.
A call to action is just as it sounds. It’s a line in the copy that compels readers to take action. In advertising, the desired action is a purchase. Thus, the call to action should include words that will entice people to make a purchase.
Generic Call to Action
While most advertisers understand the importance of including a call to action, few know how to properly craft one. Instead of coming up with a compelling call to action, they use generic phrases such as “Order today” or “Buy now.” These generic phrases don’t elicit a response from readers.
Instead of using a generic call to action, you need to come up with compelling phrases that will actually make someone feel as if he has to take action immediately. Use phrases like:
- Download the report
- Get your quote
- Get your 20% discount today
Notice that each of these phrases is specific to an actual product or service. Because of that, they are not generic, and thus, will have more power with the readers.
Evaluate your PPC and CPM ads and see if they will benefit from changes to the call to action. If so, make those changes so your click through rate and conversions can go up.
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**NOTE – YOU MUST FOLLOW INSTRUCTIONS TO WIN … you have to complete all 4 steps to be entered to win the $50 so make sure you do it all… it only takes seconds. And I really want to know is will you use failure as a way to learn and grow? If so tell everyone here now. Put it in writing and stick to it!
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April 22nd, 2011 posted by MarketingExpert in Affiliate Marketing
Our $50 winner this week is Daniel L. Eaton ll says: April 16, 2011 at 11:32 am (Edit) Hi Anthony, I do plan on using this technique and learning more from you as well, thank you so much for everything!!! God Bless You & Your Family! Feeling Good Now, Daniel L. Eaton ll CEO. Congrats Daniel please email me your info and ill send out your $50 gift card now!
As humans, we are conditioned to follow a series of steps in order to receive optimal results. That’s why manufacturers include steps on their products. For example, if you download software, you will see a step-by-step guide that you will need to follow to complete the download. The same is true if you start a diet, wash your hair or enroll in school. Most things in life have steps, so people are used to following those steps. They know they need to complete each step to receive the best results, so they don’t even consider eliminating a step. They go on autopilot and complete all of the steps so they can receive the results they want.
You’re probably asking, “How does this apply to affiliate marketing?”
You can link products together and include a step-by-step process. When you do this, you will sell more products, since people will feel compelled to complete each step.
Let’s see how this works.
Assume you market health care and fitness products. You currently advertise for a:
You start off by marketing each product individually. You’re making decent money, but you would like to increase your revenue. In order to do that, you would stop marketing the products separately and start advertising them as parts of a three-step fitness process.
You would throw your old marketing methods out the window and replace them with your new process. Your new plan would look like:
3 Steps to a Healthier You
Step 1-Take the Cleanse
Step 2-Start the diet supplement
Step 3-ride the exercise bike for 45 minutes each day
Follow these three steps and you will have a new, healthier you in as little as two months!
When people see this, they will feel compelled to follow each step. If they only take the cleanse, they won’t receive optimal results. The same is true if they only take the cleanse and ride the bike. They need to follow all three steps if they are going to get the body they want, which means they have to purchase all three products.
Look for products that you can link together and start your own step-by-step process. Then, let me know how this system works for you in the comment section.
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3. Post a comment here TELL ME “DO YOU PLAN ON USING THIS TECHNIQUE?” <— YOU MUST DO THIS !!
4. Tweet this post (click button right above) and Like this post on Facebook (again button is right above)
**NOTE – YOU MUST FOLLOW INSTRUCTIONS TO WIN … you have to complete all 4 steps to be entered to win the $50 so make sure you do it all… it only takes seconds. And I really want to know is will you use failure as a way to learn and grow? If so tell everyone here now. Put it in writing and stick to it!
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