Press Release Profits – Learn to Do It Right

June 3rd, 2013   posted by admin in Affiliate Marketing, Blogging, Entrepreneurship, Featured Products

Press Release for DeadlinesOnline marketing has many faces, as you’re placing your business, your products and services, and your affiliate marketing links everywhere you believe they will be effective.  Of course, we’re always involved in content creation, SEO and even PPC, Pay Per Click, marketing.  One thing that’s been actively covered in online media related to search, Google, and SEO is that fresh new and constant current content will get you positioned higher in search results.

If you’re a local business, it could be a product announcement or sale.  Even affiliate marketers want to take advantage of their advertiser specials, sales and announcements.  This is all excellent current content, but it has a shelf life, an expiration date.  With either your business or affiliate advertisers doing regular promotions, you’ll need a cost effective way to maximize the exposure for your short-shelf-life content.  It’s only profit if the content is seen and people take action before it’s expired.

One of the most effective ways to do this is with a press release.  By getting your announcement and content or affiliate links out when they’re fresh, and getting them out to hundreds or thousands of sites, news sources and blogs, you’ll get maximum clout and the greatest number of eyes on your content.  The problem for marketers is the cost to do this through the established online press release sites.  It costs from around $89 for a basic release to as much as $349 for the top tier service.  Obviously, you can’t do many of these and recoup your investment and a profit.

What if you could get the benefits and exposure of a press release for around $15?  We’ve cultivated a resource that will help you to do just that, and with the right strategy and techniques:

  • Tools and Help:  Writing an effective press release is as much art as business.  Just because a release is viewed by tens of thousands of people, it doesn’t mean that a significant number of them will take the action you want and click on that link or visit your website.  Writing a strong release and call-to-action is critical.
  • Not a Writer?:  We’ve developed a method for hiring a writer to craft a strong release, and you can get this writer for as little as $10 per release.  With the selection of a competent writer, you can spend a little and get a lot.
  • Promote Your Release:  Just because a press release goes out to a lot of destinations doesn’t mean that you can sit back and wait for a drove of clicks.  You need to promote your release in your own content, blog about it, post to social sites, and work the SEO to get that press release on the first page of Google for the right keywords and phrases.

Our Press Release Profits Course will provide the resources and knowledge you need to increase your profits using press releases.

Get the Press Release Profits Course Now!

Get the Press Release Profits Course Now!

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Riches from the Groupon Goldmine

April 30th, 2013   posted by admin in Featured Products, Internet Marketing

Groupon GoldmineHere are some recent news releases about Groupon.com:

  • Groupon founder and CEO fired.
  • Revenue growth declining at Groupon.
  • Stock price plummeting.
  • Consumer interest waning in Groupon coupons.

OK, so if we’re telling you there’s a Groupon Goldmine, are we nuts?  Ah, but we didn’t say that Groupon coupons are the gold!  We’re saying that the businesses who use and market through Groupon are the gold you’re going to mine.  You see, there’s a lot of value in having your new business customer demographic defined and identified for you already.  Many corporations pay millions for surveys and studies to identify their perfect customer, and you don’t have to spend a dime.

It’s not difficult to see why Groupon hasn’t managed to hold onto the enthusiasm of their business customer base.  First, they require that you give up a major discount, usually around 50% or more.  Then, they take a major cut out of what’s left.  It’s pretty clear that you better have a clear goal and strategy for new repeat customers, as the first time they buy from you through a Groupon coupon you’re going to take a major hit, usually selling at a loss.  Some businesses have even reported that their offer generated so much interest that it almost took them under.

So what are we going to do with these Groupon business customers?  We’re going to identify the best prospects for us that currently or recently have marketed through Groupon and set them up with a much more effective text message marketing solution.  Of course, this will depend on our product or service niche.  Then we have a series of tasks to get to the gold:

  1. Select the right text message marketing service for results and profits for our customer and us.
  2. Locate the very best prospects for our niche at Groupon.
  3. Develop and implement an effective “first contact” method and message to reach out to our prospective businesses.
  4. Implement a strong call-to-action to get them to call you.
  5. Sell them on how cost effective your text message marketing solution will be and the business it will generate.
  6. Assist your customer in developing and growing text message marketing lists of their customers and prospects.
  7. Guide your customers in formulating offers, discounts and promotions.
  8. Set up a text message marketing program that brings them business.

If you are a business owner who has been almost giving away your products and services through Groupon marketing, you’re going to respond very positively to an alternative that will cost less and deliver more.  This is an easy sale, but it’s not an easy process to get to the sale.  It’s not too difficult for you, but it requires some help and guidance.  Just like you’re going to guide your business customers to a better way to increase their profits, we’re going to guide you through the process to build this exciting new business.

Get the Groupon Goldmine Course Now!

Get the Groupon Goldmine Course Now!

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Be A Twitter Tycoon!

April 23rd, 2013   posted by admin in Entrepreneurship, Featured Products, Internet Marketing

Want to start a retail sales business?  What are the demographics of your town?  How many people live there, how many are right for your product, and how many buy your product in any given year?  You can collect all of that data, sign a lease, buy insurance, hire employees, get licenses and permits, do a bunch of advertising…and wait.  Or, you can immediately access a marketplace with 500 million users waiting to read your short headlines and sales promotions.  You’ll not need a building, lease, insurance, employees or any of that other stuff.  You just need to become a Twitter business person; better yet, let us show you how to become a Twitter tycoon.

What are you selling?

Your first task is to choose a marketing niche and one or more products.  If you’re an affiliate marketer, it could be hundreds of products in a niche you know something about.  You see, you can’t just be out there writing sales pitch headlines and waiting for the money to come in.  You’ll make a little, but you’ll make a whole lot more if you provide value to your followers.  That value will come from your knowledge of your niche and ability to deliver headlines and content that will interest your followers.  If you do, they’ll share it, and your follower base will grow.

Who on Twitter is Your Niche Market?

Once you have your niche and products in place, you must identify who of those 500 million users will be your best prospects and future customers.  Using tools we’ll show you, there are ways to locate users who are out there talking about your niche, sharing in your niche, and best of all buying in your niche.  Out of that group you’ll then want to identify the “influencers,” those who have followers who rely on them for advice, information and recommendations.  Those are the users you’ll target first, and we’ll show you how to leverage them to grow your follower base.

Using the Right Tools

You’re only one person, but it’s not employees that you need.  It’s leverage of your abilities and time.  There are tools specific to Twitter that allow you to manage many accounts, Tweet automatically from blogs, track results, tweet with “re-tweet bait”, and pre-schedule Tweets and build up a backlog for efficiency and timing of your information and offers.  You need a dashboard for monitoring your own Tweets and those of others in your niche, as well as when they mention you or re-tweet your Tweets.

Grow Your Followers the Right Way

Your profits will be directly related to the number of followers you attract and the trust they place in your Tweets.  Growing your followers is the greatest challenge, but also the most important part of your journey to becoming a Twitter Tycoon.  The strategies and techniques that work best are not the ones that most people use.

We’re Twitter experts and have all of these processes down pat.  Let us share them with you.

Get the Twitter Tycoon Course Now!

Get the Twitter Tycoon Course Now!

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Online Marketing Works – But What Works Best?

April 18th, 2013   posted by admin in Blogging, Internet Marketing

Online Marketing ToolsEverybody knows that online marketing is necessary for just about any type or size of business, from a one-person consulting business to giant corporations.  However, “online marketing” encompasses a whole lot of different venues and methods.  Even if you have the time and resources to do everything, where do you start?  Which are the venues and methods that are most effective and should command your initial attention and efforts?  Experts in online marketing can help us with decisions like this with the help of highly successful and growing companies that market extensively online.

Recent research and surveys of three groups were conducted with interesting results.  The three groups were:

  • Internet marketing experts and consultants.
  • Companies with high growth rates.
  • Companies with average growth rates.

The three groups were asked about which online marketing tools were most effective.  There were 15 tools checked in the survey:

  1. Search Engine Optimization
  2. Web Analytics
  3. Blogging
  4. Usability Testing
  5. White Papers and eBooks
  6. Email Marketing
  7. LinkedIn
  8. Twitter
  9. Webinars
  10. Company Newsletter
  11. Pay Per Click
  12. Online Video
  13. YouTube
  14. Facebook
  15. Banner Ads

The top 13 of these all saw the experts considering them most effective, and the high growth companies coming in second, considering them highly effective.  In all of those, the average growth companies considered them less effective.  In fact, for all 15 tools, the average growth companies were lowest on the “considered effective” measurements.  The effectiveness ratings were highest to lowest for both experts and high growth companies in the order listed, and only in the last two, Facebook and Banner Ads, did the high growth companies consider them more effective than did the experts.

Let’s consider the big picture here and how it should influence your decisions and the order in which you put these tools to work for you.  SEO and Web Analytics are at the top of the list for a great many reasons, and they’re related.  You can’t know what’s working for you in Search Engine Optimization unless you’re using Analytics to track results.  So, these are both important tools that are employed in your Web presences.  The third item should guide us to which Web presence to attach first…blogging.

Blogging is the vehicle, with SEO and Analytics being the maintenance and super-chargers to get the most out of your blogs.  Blogging has evolved a lot since the early days when businesses recognized the SEO value of regular new content.  However, that value is still there, with Google and the other engines rewarding newer content and visiting sites more often with robots when new content is regular.  An interesting thing about the results of the blogging tool question is that only about half of the average growth companies considered it a valuable tool.   It was about the same for Analytics.

It’s not hard at all to feel really confident in drawing the conclusion that most of the tools on this list contribute to the success of the high growth companies, separating them from those with average growth by a significant margin.  Another interesting conclusion is that Facebook should move down on your priority list, as should Banner Ads.  If you were to prioritize your activities by starting to blog or increasing your blogging in conjunction with good SEO practices and measuring results, you’d be on the right track.  Then roll in the others as you can.

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Build Your $5 Empire

April 16th, 2013   posted by admin in Entrepreneurship, Featured Products, Internet Marketing

You’re walking along and notice a $5 bill on the sidewalk.  Would you pick it up?  Sure you would!  Would you pick it up if you had to walk a total of 100 feet or so to get around a fence because it’s on the other side?  I bet you would.  Believe it or not, in the time it would take to walk around that fence, you could have made the same $5 easily with our $5 Empire strategies and Fiverr.com.  Even better, that $5 strategy can also be an introductory offer to a more expensive product or service.

There are a number of strategies and techniques that must come together to create an income in $5 increments, and even at the base level, few of us would turn down $5/day, or $150/month.  However, there’s no one-a-day limit to this income resource, and placing multiple offers and using introductory strategies to more expensive products or services, there’s really no top limit on your $5 Empire.  What are some of the techniques and tools necessary to create this growth business?

  • A product or service to sell for $5, at least at base level on fiverr.com.
  • A product or service that you can create or perform very quickly, usually in less than five minutes or so.
  • How to locate products and services that meet the previous two requirements but also will be popular enough to sell well.
  • Creating the right gig that fits all of these characteristics and a marketing pitch for it.
  • Creating marketing strategies, including video, and placing them to link back and promote your gigs.
  • Multiply all of this to more gigs and income streams.
  • Develop your gig, marketing and delivery to climb in the Fiverr rating system for higher placement in searches.

The beauty of this business is that it scales well.  Scaling means that when you get it to work once, you can recreate the strategies again and again, selling more products and services and multiplying your income.  What kind of offers, products or services are selling on Fiverr?  Here’s a screen shot of some of the featured gigs on the front page the day we checked:

$5 Empire Strategies

 

Opportunity is unlimited, as people will pay $5 for some of the most amazing things, and you’ll find some new ones.  Your income can be as easy to generate as sending an email, as you can see in the gig to get an email Guide to Paris Flea Markets.  We’re talking about less than a minute to put $5 into your pocket.  That’s $300/hour!  Our $5 Empire Course will give you all of the tools, resources and knowledge you need to create this great business.

Get the $5 Empire Course Now!

Get the $5 Empire Course Now!

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How’s Your WordPress Site on Mobile?

April 11th, 2013   posted by admin in Blogging, Entrepreneurship, Internet Marketing

Mobile Responsive ThemesJust in the last year or so, the term “mobile responsive” has become a topic of discussion among WordPress theme developers, and more mobile responsive WordPress themes are showing up every week.  At first it was just paid themes, but it’s gone mainstream now and there are free mobile responsive themes out there that can be found with a search.  So, what does it mean?

Mobile responsive as it applies to WordPress themes applies to a theme that, without plugins or other manipulation, senses the device and screen size accessing the site and automatically formats the display to fit the screen of the mobile device.  It’s more than what some plugins do, as they were limited in what could be accomplished and frequently just “shrunk” up the pages and posts, creating a tiny rendition that really was not of much use.  It required zooming the view to read it and use links, so navigation was slowed down significantly.

A mobile responsive WordPress theme is designed from the ground up to adapt to different device screens and not just shrink the display, but re-format it to be readable as-is and navigable with links and navigation bars displaying properly for the viewer.  It’s a very different and much better experience.  Is it important to you as a WordPress site owner and marketer?  How about a few mobile device statistics as an answer to that question:

Mobile Responsive Themes

  • There are 6.8 billion people on the planet, and 5.1 billion of them own a cell phone.
  • By 2015, mobile devices are expected to surpass desktop usage of the Web.
  • Mobile traffic has climbed to more than 16% of all Web traffic, and increased by 27% in 2012.
  • Global mobile traffic in 2011 was 8 times greater than in 2010.

There are plenty of other stats that bear out that there is a major movement from desktop Internet use to mobile devices, whether phones or tablets.  Internet marketers can’t ignore the number of page views that are happening on mobile devices, and the best way to address this with WordPress is through using a mobile responsive theme.

Many of these responsive type themes can be found for free with a search on “mobile responsive wordpress themes,” and there are also some excellent paid versions at under $100 for a lifetime license.  It’s really not a choice in today’s mobile world, especially when it’s free or low cost and extends your marketing reach.

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How to e-Publish Like a Pro – Whether You Write Or Not

April 9th, 2013   posted by admin in Entrepreneurship, Featured Products

eBook Publishing for Income

Here’s a quote from a post at the Kindle Board, where Kindle authors discuss just about everything related to publishing eBooks on Amazon, including income:

“I am a prior business owner, I took a leap of faith and closed my business when my Kindle earnings were only $2500/month a few months ago.  So glad I did!  My business had so much overhead, it was crazy.  With writing I have my editor, my cover artist and my formatter — that’s it!  My only fear is taxes, I haven’t started paying quarterly yet — I have no idea what I can really write off.  If these $6800 months continue, I am going to owe a lot.”

Wouldn’t you like to see eBooks you’ve published selling hundreds to thousands of copies every month?  With Amazon paying approximately 70% royalties to the authors, it’s clear that nice incomes are resulting from sales of books that are priced anywhere from $1.99 to $9.99.  Getting a reputation can result in increased sale numbers and rising prices as well.

We’ve studied the fast development of Amazon’s Kindle marketplace in depth.  Authors who are actually making a living from book sales there are situated in what some experts call the “mid-list.”  That’s not writers who appear in the Top 100 lists, though you’d certainly be thrilled to show up there.  They’re more in the 1000 to 6000 lists.  What those numbers mean is how many books are selling better than yours.  So, if you’re at 3000 in your genre, say fantasy fiction, then 3000 books are currently selling better.  That’s not a terribly difficult position to reach … IF you know the best practices and have quality books.

e-Publishing Pro Strategy One

The first strategy we’ve perfected is one for those who have some ability and want to actually write books, especially if they don’t have money currently to purchase well-written books.  The secret in this strategy is how to determine what to write about, the right genre(s), and how to create a book with characteristics similar to current and past best-sellers.  Then it’s all about proper promotion and getting good reviews.

e-Publishing Pro Strategy Two

This Kindle eBook publishing strategy is for those who have a bit of cash to get started, not a lot, as a few hundred dollars can get the profits flowing.  In this strategy you must learn how to locate authors who have good books sitting on their computer hard drives and have never done anything with them.  For a few bucks, many of them will email or download you their book and sell you all their rights.  Your task is to locate these authors and know which have the most suitable material and how to approach them.

We’ve put together a course for e-publishing for profits, and you can learn both of these strategies and have books up on Amazon in just a few weeks.

Get the e-Publishing Pro Course Now!

Get the e-Publishing Pro Course Now!

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Hootsuite for the Marketer – The Connection Tool

April 2nd, 2013   posted by admin in Affiliate Marketing, Blogging, Internet Marketing

Social Sites MarketingWhat do many successful affiliate marketers have in common?  We could talk about several things here, but one thing that seems to be common to many and crossing all niche markets is the necessity to spread their message with not only one or multiple websites and blogs, but also with social sites like Facebook, Twitter, Google+, LinkedIn and others.  Not only are we posting, cross-posting and commenting all around the Web, we’re also gathering and organizing information that makes us an expert in our niche.  Experts make more money you know!

With all of this in mind, we are probably using an RSS feed reader to gather information from other sites and blogs relevant to our niche.  We’re compiling it, saving it, and using it again in some way on our own sites and social site pages.  If you understand RSS and rely upon it, you’ll know why there is a current outcry about Google doing away with the extremely popular Google Reader.  It will disappear in July.

While we’re gathering information, blog posts and articles, we’re also writing our own content and sharing it across all of those social sites.  If we do it all right, we’re building our own site traffic as well as getting affiliate clicks from posts, articles and social site posts.  It’s definitely possible to do all of this and still have a life, but it’s not easy.  Just monitoring what’s going on in your niche is hard enough, but then there’s posting to your own sites, blogs, Facebook, Twitter, Google+, LinkedIn, etc.  What good is the profit if we don’t have time to spend it and have fun?  Or, we can have some fun by just skipping over some of this activity, but then we make less money.

Hootsuite – Your Online Content Dashboard

Hootsuite Dashboard

 

What if you could go into one place, post a headline comment with selling power and an affiliate link, and have it show up in seconds on your chosen Twitter, Facebook, Google+, LinkedIn, or blog accounts?  You can do this with Hootsuite.  But there’s far more power.  You can give Hootsuite your chosen RSS feed URLs on your blogs and have them monitored for your new posts.  When you publish a new one, Hootsuite will send a summary to your chosen social sites automatically.

For us RSS lovers, Hootsuite can now be your RSS feed reader as well.  Not only can you get the feeds you want, but also much more easily share them across your sites, blogs and social profiles right out of Hootsuite.  It becomes your dashboard, with you in control of all of your online presences and the ability to monitor what’s being said about you as well.

There are mobile apps for your smart phone or tablet, and Hootsuite has an analytics function for tracking how effective your posting is on each site.  You can track views and actions.  Instead of having a dozen tabs open in your browsers and logging into multiple sites, Hootsuite can become your single point of contact with all of your online marketing sites, walls and profiles.

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Become a 1 Hour YouTube Pro

April 2nd, 2013   posted by admin in Entrepreneurship, Featured Products

YouTube Profits CourseAny article about making money with video on YouTube begs the question about whether videos and YouTube in particular make up a viable marketplace.  Here are some statistics straight from the YouTube website:

  • Over 800 million unique users visit YouTube each month
  • Over 4 billion hours of video are watched each month on YouTube
  • 72 hours of video are uploaded to YouTube every minute
  • 70% of YouTube traffic comes from outside the US
  • YouTube is localized in 53 countries and across 61 languages
  • In 2011, YouTube had more than 1 trillion views or around 140 views for every person on Earth
  • Millions of subscriptions happen each day. Subscriptions allow you to connect with someone you’re interested in — whether it’s a friend, or the NBA — and keep up with their activity on the site

Any market that big with that many eyes on it will definitely present opportunities, but there are limitations on our time and numbers are the basis for profits.  To get maximum exposure on YouTube with enough eyes on your videos to produce profits, you’ll need a plan, a strategy that works, enough individual videos and the right products.  All of that is important, but the overriding limitation on your success will be the time you have to invest in these processes and production of quality videos.

The proliferation of smart phones and tablets has moved much of the consumption of video to mobile devices, which will only serve to increase views.  It’s an amazing opportunity for the marketer.   However, the time involved in creating videos to promote products is going to have to come from somewhere.  What other income-producing activities will have to be passed by or will suffer from less attention while you create your video revenue stream?

Many successful Internet marketers are that way because they spread their marketing activities over many venues and strategies.  While individually any single strategy is profitable but not enough for a whole business, multiple different activities can combine for a nice cash flow.  Automating a YouTube marketing strategy can be an excellent addition to your business, but we’re back to that available time issue again.  To do it right, you’ll need to:

  • select the right products
  • conduct research for those products and features & benefits to use for marketing
  • prepare quality written scripts for the videos
  • produce videos reviewing/promoting the products
  • do a voice-over of the script for the video
  • combine audio and video for your final product
  • employ best SEO and YouTube practices for promotion

Yes, that’s all there is to it!  Don’t take off running yet, because “outsourcing” comes to the rescue.  You can hire the expertise you need to pull all of these tasks together and create highly profitable YouTube channels.  The trick is to outsource properly and not pay too much for your end product.  We’ve created and successfully employed a series of highly effective outsourcing resources and techniques.  They result in a quality finished product at half of what you would pay without these resources.  You’ll go profitable very quickly and continue to collect monthly income into the future.

Get the 1 Hour YouTube Pro Course Now!

Get the 1 Hour YouTube Pro Course Now!

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Squidoo Magic Pulls Profits Out of the Hat

March 26th, 2013   posted by admin in Affiliate Marketing, Blogging, Featured Products, Internet Marketing

Squidoo Links for DollarsHow many separate websites or blogs does it take to create success as an affiliate marketer?  That’s really too broad of a question, as what is “success,” and what are the goals of the marketer?

To post a broad answer to this broad question, it takes as many as it takes.  Some very successful affiliate marketers bank huge profits because they don’t limit themselves to a single marketing niche, in fact they may be working dozens or even more.  So, how do they manage to create, maintain and track all of the sites, blogs and social site accounts that they need?

One marketing strategy that has proven to be phenomenally successful for some is to not bother with all of those sites and blogs.  Why spend all of your time trying to create the blogs, spend money to host them, post the content, and do the SEO to get the visitors that click to provide your income?  Why not just go to one resource, totally free, that will get you up and running with as many mini-marketing venues as you want?  Just take a trip over to Squidoo.com and create lenses to get the job done.  However, that’s just going to get you to the right place, a lot like arriving at the conclusion you need to learn magic.  We’re going to show you how to bring Squidoo Magic to bear on your affiliate marketing and bank the profits.

Why Squidoo?

Why Squidoo is the easiest question to answer.  Google, even after some really nasty algorithm changes, still likes Squidoo.  It’s a massive site with a lot of very informative content in lenses and tightly relevant to the topic of the lens.  If Google likes Squidoo, then we love it.  You get this great SEO clout at zero cost, and the site is easy to use.

Which Products?

Our course is designed around making this multi-niche marketing strategy successful without having to hire a staff or losing sleep.  Using the gigantic marketplace at Amazon.com and implementing specific product and keyword strategies, you can generate a nice income with a single affiliate account and a single place for all of your marketing.

Building Effective Lenses

This is the area where most marketers fall short.  After starting to experiment and track results from 2008 forward, we’ve found that certain very specific lens creation techniques have produced consistent results.  It’s an integrated approach that includes product selection, call-to-action tools, proper keyword strategies, and tagging for increased exposure.  Success comes from the proper combination of these techniques.

Publish and Promote

Once your lens is published, you can’t just sit back and wait for the money.  There is a promotion piece to this success puzzle, and it pulls it all together, as well as pulling visitors to your lens.  These visitors click and you bank the profits.

Let us share with you the complete process for profits through our Squidoo Magic course.

Get the Squidoo Magic Course Now!

Get the Squidoo Magic Course Now!

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